Skip to main content

Blue and White clash as campaign messaging diverges

Yair Lapid is already preparing for the day after the elections by campaigning against the ultra-Orthodox in a sign that he may quit the Blue and White Party if it loses.
RTS2FVDI.jpg
Read in 

“Of course I’m not taking the video back. It was an attempt at humor, and it’s very funny,” Knesset member Yair Lapid told Army Radio on the morning of Aug. 6. The number-two man in the Blue and White Party was sticking to the campaign he has been running ever since the current electoral race began, but his brash, often scathing attacks on the ultra-Orthodox run counter to Blue and White's strategy, especially that of its leader, Knesset member Benny Gantz.

The video takes Lapid’s campaign against the ultra-Orthodox up a notch. In it, he imagines a WhatsApp group run by Prime Minister Benjamin Netanyahu during a discussion with his ultra-Orthodox partners. The text depicts them as greedy extortionists, using the prime minister’s political weakness to their advantage. “Want us to sign? Give us a trillion shekels for the yeshivas,” wrote "Deri Hadash," a stand-in character for Shas chairman Aryeh Deri.

Access the Middle East news and analysis you can trust

Join our community of Middle East readers to experience all of Al-Monitor, including 24/7 news, analyses, memos, reports and newsletters.

Subscribe

Only $100 per year.