![523646180 Menna Ayman, Salem Massalha, Shehab el-Dien, Alban Menonville, and Nader Meleika members of the Egyptian startup business, Bassita, work at their office in Cairo on April 12, 2016.
Bassita, which means "simple" in Arabic, is harnessing the growing Internet penetration in the country and raising funds through social networking campaigns. It posts photos and videos of micro-development projects, and sponsors undertake the funding once a certain number of shares and "likes" are raised.
/ AFP / KHALED DESOU](/sites/default/files/styles/article_hero_medium/public/almpics/2020/08/GettyImages-523646180.jpg/GettyImages-523646180.jpg?h=a5ae579a&itok=NjqDK7eD)
YouTube, Tiktok help low-income families survive in Egypt
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