BEIRUT — “The older generation doesn’t have much hope [in environmentally friendly change]. The younger generation, however, is trying to make that happen,” Joslin Kehdy, the founder of Recycle Lebanon, told Al-Monitor. “But I don’t think hope alone is going to save us — a market will,” she added.
That market is now open. Earlier this month, Recycle Lebanon, a nongovernmental organization founded to find sustainable and ecofriendly solutions to the garbage crisis in Lebanon, opened the country’s first permanent zero-waste store, EcoSouk, as part of its BalaPlastic movement, which advocates reduction of plastic waste.