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Women's 'digital heels' leaving impression in Turkey

Turkey's female bloggers — from sleepless mothers to budding entrepreneurs — are taking to social media to share experiences and influence.

Given the ever-expanding role of online platforms in networking, creating awareness and marketing, two Turkish women have dug in their “digital heels” to create a platform bringing together Turkey’s leading female digital content producers — bloggers, influencers and entrepreneurs — and users.

Elif Dogan and Perihan Gurer both left their careers after becoming mothers in the last decade. Both were also attracted to social media to share experiences about their transition. Today, more than 100,000 online users separately follow Dogan’s blog and Instagram account, “Blogcuanne” (Blogging Mother), and Gurer’s Instagram account, “UykusuzAnnelerKulubu” (The Sleepless Mothers Club).

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