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When Omar Sartawi, an unorthodox Jordanian chef, advertised his first Jameed Chocolate, round, white truffles with the salty taste of dried yogurt, many Jordanians thought he was joking.
Sartawi, with his partner Nadine Othman at White Design House, posted the chocolates on social media in January and the photos immediately went viral with reactions ranging from surprise to praise. “An absolutely distinctive combination that I love,” wrote Lina Asms.
