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Shopping portal rides Egypt’s e-commerce wave

An online shopping portal created by young Egyptian entrepreneurs has seen an uptick in users, as Egypt's startup scene maintains optimism.
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An emerging shopping portal in Egypt is riding a growing e-commerce wave by attracting more than a million users every month.

The startup Yaoota, which was launched in June 2014 by friends Sherif El-Rakabawy and Mohamed Ewis, allows shoppers to compare prices online for products ranging from electronics to kids’ items.

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