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UAE chocolatiers 'rebrand' dates, camel milk into luxury treats

Two United Arab Emirates companies have found international success with luxury confections made with local ingredients such as dates and camel milk.
Miniature chocolate camels are displayed at Al Nassma's Camelicious camel farm store in Dubai, July 29, 2009. Dubai's Al Nassma, the world's first brand of chocolate made with camels' milk, intends to expand into Arab markets Japan and the US.    REUTERS/Vivien Henderson (UNITED ARAB EMIRATES FOOD BUSINESS IMAGES OF THE DAY) - RTR26742

DUBAI, United Arab Emirates — Think of the Arab region, and probably the first things that come to mind are revolution and oil. While for the past three years the Middle East has exported much of the latter, some of its companies have flourished by tapping into local traditions. They've rebranded local wares into high-end products and launched them on international markets.

In the malls of Dubai, there is little evidence of the political upheaval rocking the region and even less of the oil fields that have produced the riches of this cosmopolite emirate. What does have a highly visible presence, however, are Cafe Bateel and al-Nassma Chocolate, two companies that have transformed typical Arab staples — dates and camel milk — into a luxury product.

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