Too many times in the past decade, the state of Israel has demonstrated weakness opposite the Palestinians in the public diplomacy war for hearts and minds, because it did not prepare appropriately for an era in which wars are also waged in the public diplomacy arena.
This is the conclusion that Knesset member Nachman Shai (Labor party) presents in his new book, Media War Reaching for Hearts and Minds [in Hebrew]. His book deals with the centrality and importance of the public diplomacy war that is being waged between the terrorist organizations and guerrilla groups, and democratic countries. Shai reviews the key events in which the public diplomacy war between Israel and the Palestinians was manifested, including the affair involving the child Muhammed al-Dura, the Marmara flotilla raid and more.
